Eco-bloggers explore native ads as survival mechanism for online marketing into 2017

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Ever since Buzzfeed-style link-baiting articles took Facebook readers attention the style and quality of online reporting has changed drastically.  It’s hard to compete with momentary distraction of kittens and what she did last summer. One way around keeping readers on your web property without linking them out elsewhere is native ads. Though the payment isn’t […]

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Refugee architecture earns an exhibit in a NYC museum

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New York City’s Museum of Modern Art (MoMA) is hosting an exhibition on refugee shelters to kickstart dialogue on the design challenges caused by humanitarian crises. Entitled “Insecurities: Tracing Displacement and Shelter”, the show looks at emergency housing in contemporary crisis zones. It is the first time a major museum has explored the plight of the […]

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40 infectious photos of wildlife comedians!

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(Photo by Artyom Krivosheev/Barcroft Images/Comedy Wildlife Photography Awards 2016)  Anyone with a Facebook account knows people love pictures of adorable animals. Photographers Paul Joynson-Hicks and Tom Sullam are tapping into that animal magnetism to boost support of wildlife conservation. Their second annual Comedy Wildlife Photography Awards is inciting “conservation through competition”, helped by heaps of […]

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Sustainable casino gaming – a modern reality?

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Our focus on the news is all about responsibility and sustainability here at Green Prophet and we’re always interested to see something that bucks a trend in an established industry, demonstrating that real steps are being taken towards sustainability in an area that you may not expect. One such industry is casino gaming, spanning land […]

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Climb Mount Kilimanjaro with Oola’s modesty-wear for Muslims

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Amid news of France’s overturned ban of the full-body “burkini” swimsuit, Playboy and Women’s Running magazines featuring women in hijab for the first time the hijab is turning heads and making headlines. The hijab or face-covering for Muslim women needs to be comfortable and sport-relevant says Qatar-based founders of Oola Sportswear. They just launched an Indiegogo campaign that […]

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Algae returns as fuel for our future

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Researchers at Tel Aviv University have revealed how microalgae produce hydrogen, a clean fuel of the future, and suggest a possible mechanism to jumpstart mass production of this environmentally-friendly energy source. Their results have been published in back-to-back studies in Plant Physiology and Biotechnology for Biofuels. The research was led by Dr. Iftach Yacoby, head […]

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The orange peel candle: A how-to guide

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I was shopping online for a candle the other day and quickly realized this: candles have gotten very expensive! Soy candles, aromatherapy candles, eco-friendly candles in fancy jars. If only there was a way to create some nice romantic lighting without breaking the bank. But wait – there is! Introducing the orange peel candle: the […]

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The death of the modern car park

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We thought we’d never get to say it, but car parking may be becoming dead. It’s already happening in China. It’s become kind of a cliché that there’s never enough parking spaces no matter where you go. We’ve all got anecdotes about circling car parks three or four times looking for a space to back that […]

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Is this staple salad Moroccan or Turkish or Sephardic? Any way you chop it, it’s divine.

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Tomatoes are full of lycopene, the cancer-busting carotenoid responsible for the reddish colorations in vegetables and fruits. Red peppers are packed with phytochemicals and beta-carotene, which flood your system with antioxidant and anti-inflammatory benefits. Meet a delicious concoction that combines both in an ancient Middle Eastern recipe with decidedly modern health benefits. Science says the sense […]

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Human activity causes a new geological epoch. Rock on!

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Say hello to the “Anthropocene”, a new geological epoch brought about by humanity’s impact on planet Earth. A team of geologists say that ash from fossil fuels, plastic waste, rising seas (which are triggering a dramatic increase in upland erosion), and radioactive particles littered by nuclear bomb tests are all contributing to permanent changes in Earth’s rocks. […]

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Skittles, Risk and Statistics

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I’m going to thank Donald Trump Jr. for providing a simple way to visualize our decisions regarding human refugees. He said that we should pretend that “those people” are skittles, not someone we could ever imagine being a loved-one– capable of thought, compassion, joy and loss as we believe of ourselves. In junior Trump’s analogy, […]

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Meet the Mad Men for urban and small-scale farmers

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Urban farming. High-tech farming. Modern farming, or maybe it’s traditional farming? However you call it, farming in the US is shifting against the tide of large-scale monoculture, chemical company-controlled mega farming, where farmers measure success by operating at smaller loss than the year before. The farming industry is on the verge of collapse. Oil prices are […]

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