Fashion

Dior’s Summer 2027 show promises sustainability. Do we believe them?

Dior highlights recycled materials, regenerative agriculture, circularity initiatives, and digital traceability, but the luxury fashion business model still depends on constant consumption, global supply chains, fashion shows, and high-carbon production.

Regenerative Wool or Greenwashing? Zentera Responds to Critics

Zentera responds to questions about ZQ wool, animal welfare, regenerative farming, ethical fashion and the fallout from PETA's New Zealand investigation.

The Ocean’s Hidden ‘Dark Web’ Is Being Fished Before Scientists Understand It

Deep below the ocean's surface, in a dimly lit region known as the twilight zone, millions of fish are being caught every year. Scientists say the consequences are largely unknown.

Pride in the Middle East: Stories of Courage, Creativity and Community

What does Pride mean in a region where acceptance can never be taken for granted? From refugee dancers and artists to entrepreneurs, athletes, and environmental changemakers, these are seven Green Prophet stories that celebrate the freedom to be yourself.

Sports equipment is entering the bioplastics era

Breaking into the sports industry with a product that’s both high-performance and fully circular is a proud moment for us at Balena. This frisbee, made from our bacteria-fermented bioplastic, is proof that sustainable materials can go beyond concepts and prototypes, they can play, perform, and inspire” — David Roubach, Founder & CEO, Balena

The fossil fuel problem hiding in your wardrobe

The fuel pumps don't lie. When oil prices spike, everyone pays, and lately, we have all been feeling the pain. But the effects of this...

Stella McCartney Returns to H&M — But Should We Trust the Wool?

The new Stella McCartney x H&M collection is being sold as a sustainability story. Organic cotton, recycled metals, plant-based coatings and certified materials all appear in the marketing. It is thoughtful by fast-fashion standards. But then there is the wool.

Lululemon pants leech PFAS and plastics into bodies, Texas attorney general claims

Back in late 2025, Green Prophet began asking uncomfortable questions about what’s really inside your yoga pants, from transparency failures (yes, those infamous see-through leggings) to the less visible and scarier issue: Your sweat is unlocking microplastics and chemical coatings sitting in the most absorbent parts of the human body.

Zentera drops “ethical wool” claim after PETA exposé into ZQ-certified farms

The New Zealand Merino Company, now rebranded as Zentera, has quietly removed the phrase “world’s leading ethical wool brand” from its website, a notable change that comes after a disturbing investigation by PETA Asia-Pacific into the company’s ZQ-certified wool supply chain, PETA reports to Green Prophet.

PETA pressures H&M to ban mohair again after new farm abuse investigation

Remember PETA? The group of animal activists that threw paint on fancy women wearing fur to shame them out of fox stoles and mink? The...

Luxury meets the textile waste stream with Coach – Bank & Vogue

A new collaboration between luxury brand Coach and textile reuse pioneer Bank & Vogue attempts to stitch those two worlds together: high fashion and the global textile waste stream.

Seaweed fashion brands can source from Saudi Arabian sea

From Red Sea seaweed to runway-ready fabric, Saudi Arabia is quietly reshaping fashion’s material future. KAUST scientists, designers, and textile innovators are proving that sustainability can begin in local ecosystems. As seaweed becomes wearable, fashion is learning to grow not from fields — but from tides.

Levis is teaching Gen Z how to repair their clothes –– download all the teacher guides here

Somewhere between TikTok hauls and next-day delivery, we forgot how to fix things. We forgot how to cook without an app and a pre-made box, grow food without a kit, and sew a button back onto a shirt without throwing the whole garment away. Clothing, once stitched with intention (my mother made her ow dresses!), has become disposable. And with it, a quiet loss of skill, patience, and care.

Vivobarefoot reports on its unfinished business, and failures

Vivobarefoot, the shoe company taking on Nike and Adidas by turning technology inward — into the people who wear their shoes rather than external gels, soles, and supports — has made failure part of its annual reporting. You can find it laid out plainly in the Unfinished Business Report 2025, an integrated annual report that reads more like a working notebook.

Stella McCartney shoes, bags, perfume coming back sustainably to H&M

All of us may have more chances to dance in sustainable style as Stella McCartney, the sustainable fashion icon and daughter of Paul McCartney, is working again with the fast fashion label H&M. Fast fashion, Zara, Shein, Mango and COS, show us that they aren't going anywhere.

Hot this week

Different Types of Hair Loss Treatments Explained

efore exploring treatments, it helps to understand why hair falls. Hair loss isn't one condition — it has different causes, and those causes affect which treatments actually work.

Dead Sea Scroll mystery may be solved by a calendar that lost touch with the seasons

The 364-day calendar did not disappear entirely. Instead, it may have survived as an ideal: a memory of perfect time at Creation and perhaps a calendar to be restored in the End of Days.

Mysterious metal space balls wash up on Australian shore

Mysterious metallic spheres dubbed "space balls" washed ashore on Forrest Beach in Queensland, Australia. The objects were identified by the Australian Space Agency as pressure vessels from a space launch vehicle that re-entered Earth's atmosphere, and crews successfully removed the safe debris.

Kansas City’s Second Attempt at a Conversion Therapy Ban: What the Proposed Ordinance Does and Why It’s Being Rewritten

Kansas City is attempting to revive protections against conversion therapy with a new ordinance carefully designed to withstand recent First Amendment challenges. Rather than banning conversion therapy by name, the proposal targets harmful therapeutic practices linked to increased risks of depression and self-harm, creating what supporters hope could become a legal model for other U.S. cities.

What to Look for in a Senior Living Community That Truly Delivers

Choosing a sustainable senior living community means looking beyond appearances to care quality, nutrition, safety, social connection, and long-term well-being.

Topics

Different Types of Hair Loss Treatments Explained

efore exploring treatments, it helps to understand why hair falls. Hair loss isn't one condition — it has different causes, and those causes affect which treatments actually work.

Dead Sea Scroll mystery may be solved by a calendar that lost touch with the seasons

The 364-day calendar did not disappear entirely. Instead, it may have survived as an ideal: a memory of perfect time at Creation and perhaps a calendar to be restored in the End of Days.

Mysterious metal space balls wash up on Australian shore

Mysterious metallic spheres dubbed "space balls" washed ashore on Forrest Beach in Queensland, Australia. The objects were identified by the Australian Space Agency as pressure vessels from a space launch vehicle that re-entered Earth's atmosphere, and crews successfully removed the safe debris.

Kansas City’s Second Attempt at a Conversion Therapy Ban: What the Proposed Ordinance Does and Why It’s Being Rewritten

Kansas City is attempting to revive protections against conversion therapy with a new ordinance carefully designed to withstand recent First Amendment challenges. Rather than banning conversion therapy by name, the proposal targets harmful therapeutic practices linked to increased risks of depression and self-harm, creating what supporters hope could become a legal model for other U.S. cities.

What to Look for in a Senior Living Community That Truly Delivers

Choosing a sustainable senior living community means looking beyond appearances to care quality, nutrition, safety, social connection, and long-term well-being.

NuCicer — Chickpeas Move to the Center of the Plate

NuCicer has developed Nuchi, a new class of chickpea with 50% more protein and 25% less fat than conventional varieties. Co-founder Kathryn Cook explains how wild chickpea genetics, AI-guided breeding, and centuries-old biodiversity could transform the future of sustainable protein.

How Torvinen Jaakko’s ugly wood can lay the foundations for green building

Canada's forests generate billions of dollars in economic value each year, yet vast amounts of irregular timber are downgraded to wood chips or biomass. A collaboration between researchers at Carleton University and Aalto University is challenging that model, demonstrating how "ugly wood" can be transformed into high-value architecture while reducing waste and storing more carbon in buildings.

A Face Swap Tool for Training and Internal Comms

Corporate training videos often require repeated filming, travel, and production resources every time policies or personnel change. AI-powered face swap tools offer a more sustainable approach by extending the life of digital training content, reducing unnecessary reshoots, and helping organizations communicate more efficiently—provided they are used transparently with clear consent and ethical governance.
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