Israeli Humus Bar promotes peace, one falafel at a time

promoting Middle East peace

The rise of violence between Palestinians and Israelis has escalated this month straining a region where wider conflict is causing the largest human migration in history, and raising fears of a third intifada.  But headlines don’t ever tell a complete story. Check out how a tiny cafe is working to promote reconciliation by rewarding tables of mixed ethnicity diner with deeply discounted Middle Eastern meals.

The owners of Hummus Bar, a cafe in the M Mall in Kfar Vitkin near the coastal town of Netanya, posted the following message on their Facebook page last week:

מפחדים מערבים? מפחדים מיהודים? אצלנו אין ערבים! אבל אין גם יהודים… אצלנו יש בני אדם! וחומוס ערבי אמיתי ומעולה!…

The post generally translates to, “Scared of Arabs? Scared of Jews? With us there are only people! And genuine excellent hummus!”  So far it’s attracted over 6,300 likes and 1,600 shares.

The restaurant is offering a 50% discount on hummus to any table where Arabs and Jews elect to sit together. Manager Kobi Tzafrir told the Times of Israel, “If there’s anything that can bring together these people, it’s hummus.”

News of the meal deal spread quickly online, picked up by the London Independent, Buzzfeed, and newspapers and blogs in the US and EU. A marketing ploy for sure, but – as with the newlyweds who shared their wedding feast with 4,000 refugees – it is also a sweet way to take a stand against hatred and division.

We all have super-powers to make a positive difference in the world.  Go out today and work yours.

Images from Humus Cafe Facebook page

 

 

 

Read More

TRENDING

The Houthis have taken Mocha. What that means for coffee and shipping routes

The Houthis have turned Yemen’s Red Sea coast into part of a global geopolitical crisis. But behind the missiles, shipping disruptions and Suez Canal headlines is Mocha — the ancient Yemeni port that gave the world its name for coffee.

AIR ONE electric flying car is getting closer to your garage

Israeli eVTOL startup AIR has moved beyond prototypes, with a new Florida production facility, eight aircraft in production and about $50 million raised. How close is AIR ONE to your garage?

Stardust’s solar geoengineered $10 billion plan to blot out the sun

Israeli-American startup Stardust Solutions has raised $75 million to develop technology that could cool the Earth by reflecting sunlight. Is solar geoengineering becoming a real industry? Or could it be a new threat?

Mantle8 takes its natural hydrogen hunt from the Pyrenees to Dubai

Mantle8 is taking its hunt for naturally occurring hydrogen from beneath the Pyrenees to the Middle East, opening a Dubai hub after raising €31 million. But finding hydrogen underground is one thing; proving it can be produced cheaply and at scale is another.

Does Starbucks use lab-grown milk? Here’s what we found

Does Starbucks use lab-grown milk? Starbucks tested precision-fermented milk from Perfect Day in 2021, but is it hiding in your latte today?

Scientists make lead-free perovskite solar cells that can weather the elements

Scientists have developed a “raincoat” for lead-free tin perovskite solar cells, helping them withstand air, moisture and heat while maintaining high efficiency.

The Essential Guide To Sustainability in Project Management

Sustainability is an approach where businesses and individuals balance the environmental, social, and economic aspects of a project such that current and future stakeholders are not overburdened with the impacts of the project in future.

Yerukim Forms a New Green Economy Where the Money is Really Green

The Yerukim members who pick up the recyclables get to keep the monetary reward, the public earns "green" bills that can be used in shops, and business owners get to be associated with environmentalism.

Choosing Riyadh over Dubai? What Investors Should Know

Saudi Arabia is deploying capital at unmatched scale to catalyze tourism and advanced industry while rewiring its power-and-water backbone. The investable frontier is widening—especially in renewables, grid storage, water efficiency/desal retrofits, and hospitality operating platforms. Prudent investors will insist on phased delivery, enforceable KPIs (energy, water, biodiversity), and RHQ/zone compliance—while pricing political-economy and reputational risks alongside growth upside.

Sell your cooking oil for biodiesel money

Want to make money on old french fry oil? Sell it.

Qatar Alternative Energy Summit Pairs Investors And Innovators

Alternative energy investors and innovators can meet n' greet in Doha, Qatar March 16 and 17.

Here’s How To Implement The Four Pillars Of Employee Engagement

If you throw a party for your work team and they are vegans, don't make it a barbecue. Know the sustainability values of your team to boost moral and retain good people.

Locals From Rishon Fight IKEA

Big Box stores are a pretty new concept in Israel, and thank God that not every Israeli city wants them in their backyard. A word from someone who has see the beautiful farmland around her hometown Newmarket, Ontario stripped and converted into vulgar strip malls of big box shops: they have no place in a healthy and sustainable town or city.

Popular Categories