Israeli Humus Bar promotes peace, one falafel at a time

promoting Middle East peace

The rise of violence between Palestinians and Israelis has escalated this month straining a region where wider conflict is causing the largest human migration in history, and raising fears of a third intifada.  But headlines don’t ever tell a complete story. Check out how a tiny cafe is working to promote reconciliation by rewarding tables of mixed ethnicity diner with deeply discounted Middle Eastern meals.

The owners of Hummus Bar, a cafe in the M Mall in Kfar Vitkin near the coastal town of Netanya, posted the following message on their Facebook page last week:

מפחדים מערבים? מפחדים מיהודים? אצלנו אין ערבים! אבל אין גם יהודים… אצלנו יש בני אדם! וחומוס ערבי אמיתי ומעולה!…

The post generally translates to, “Scared of Arabs? Scared of Jews? With us there are only people! And genuine excellent hummus!”  So far it’s attracted over 6,300 likes and 1,600 shares.

The restaurant is offering a 50% discount on hummus to any table where Arabs and Jews elect to sit together. Manager Kobi Tzafrir told the Times of Israel, “If there’s anything that can bring together these people, it’s hummus.”

News of the meal deal spread quickly online, picked up by the London Independent, Buzzfeed, and newspapers and blogs in the US and EU. A marketing ploy for sure, but – as with the newlyweds who shared their wedding feast with 4,000 refugees – it is also a sweet way to take a stand against hatred and division.

We all have super-powers to make a positive difference in the world.  Go out today and work yours.

Images from Humus Cafe Facebook page

 

 

 

Read More

TRENDING

Jailhouse Booze For Home Bootleggers

You don’t have to languish in jail to make...

5 projects to help kickstart your company’s sustainability journey 

True progress happens when environmental ambition meets action. Decarbonizing efficiently is possible for any business in any sector, but actually getting started can sometimes feel daunting.   The trick? It’s to start small and build momentum. Here are five potential projects to help you get started.  

Hydrophilis Rebreather: After the Penis Jokes and Shark Bait Memes, Oliver Isler Says His Underwater Dream Is Serious

The Hydrophilis rebreather is a new scuba system that could make diving safer and more fun.

AI data centers are triggering panic, instead of cleantech opportunities

AI may unintentionally become the economic engine that finally modernizes America’s aging grid. California is experiencing a massive AI data center boom, ranking 3rd in the U.S. with 227 operating centers and 54 more in development as of April 2026, according to Stanford.

Meet Seramic Materials from Abu Dhabi

Based in Masdar City, Abu Dhabi, Seramic Materials was founded in 2019 by Dr. Nicolas Calvet and Dr. Jean-François Hoffmann, researchers working at the intersection of renewable energy and materials science. The company grew out of the Masdar Institute ecosystem and is supported by clean tech programs like The Catalyst, with early backing of around $150,000 and more than $2 million invested in research and development over time.

How to quiet noise from construction in your office

Streets need to be resurfaced in New York but the humming and grinding noise is unsettling. Noise is environmental pollution. 

EarthX and a blueprint for sustainable investing

Trammell S. Crow, a Dallas-based businessman and father of four, is focusing his efforts on impact investing, and media that focuses on saving the planet through EarthX.

Mining Afghanistan’s Mineral Discoveries Similar to Avatar

Now that American forces in Afghanistan are commemorating the longest period of any war that America has been involved in, including the 1965-73 Vietnam War, the recent discoveries of large and extremely valuable mineral and metal deposits may finally bring to light a reason to continue the presence of US fighting forces in this war torn and backward country.

From Pilot Plant to Global Stage: How Aduro Clean Technologies’ 2026 Expansion Signals a Turning Point for Chemical Recycling Investors Like Yazan Al Homsi

The company's Next Generation Process (NGP) Pilot Plant in London, Ontario, has officially moved into initial operating campaigns, generating the kind of structured, repeatable data that separates laboratory promise from commercial viability.

Nobul’s Regan McGee on Shareholder Value: “Complacency Is the Silent Killer” 

Why the governance framework designed to protect shareholders so...

Should You Invest in the Private Market?

startustartup Unlike public stock exchanges, which offer daily trading, strict...

How to build a 100-year-company

Kongō Gumi is a Japanese construction company, purportedly founded in 578 A.D., making it the world's oldest documented company. What can we learn about building sustainable businesses from them?

How AI Helps SaaS Companies Reduce Repetitive Customer Support Work

SaaS products are designed for large numbers of users with different levels of experience, and also in renewable energy.

Popular Categories