Israeli Heiress Shari Arison Says Goodbye to Wasted Water With Miya

shari arison miya water company israel photoAccording to Forbes (2006), she is the richest woman in the Middle East, with assets totaling $5.5 billion. Today she has found a way to merge business and do-gooding for the planet, setting an example for future environmental philanthropists and clean technology experts.

Shari Arison, who inherited the Carnival Cruise Line’s fortune and her late father Ted Arison’s billions of dollars in assets, is about to help return lost drinking water to those most in need.

Under the Arison Group, of which she is the chairman, Arison has invested $100 million in a new water saving initiative called Miya (pronounced “me-ya”). Founded in 2006, Miya was launched publicly some weeks ago after acquiring and controlling the necessary global firms to take it to market.

Miya (which Green Prophet reported on earlier) intends to return lost drinking water – dripping through leaky valves and faulty equipment – to quench the thirst of millions who go without safe and clean drinking water every day. About one third of the world’s drinking water is going to waste, getting lost through leaky pipes and valves. This is a factor that continues to deprive people from drinking water, according to the company. Miya intends to cut this statistic in half.

The idea to save water leaking from pipes isn’t revolutionary, but the approach of joining global forces is. Already owning a number of powerhouse assets in the area, with contacts to hundreds more, Miya will be made up of up of six state-of-the-art water services companies to provide a complete solution to cities and towns.

Companies involved include Israel’s Dorot, a pressure control valve manufacturer already used throughout America; GuterMann, a leak location equipment specialist in Switzerland; and the Canadian-run Veritec Consulting, a company which designs water loss reduction programs.

In Israel, Miya is headed by Booky Oren, a veteran water specialist, and the previous chair of Mekorot, Israel’s national water utility company. According to Oren who spoke with ISRAEL21c, the effects of Miya’s projects are already being felt: “This company is part of Shari’s vision, and a revolution,” he says.

While Arison is known for her philanthropic activities – one includes the Essence of Life alternative news portal – through Miya she combines both her passion for making the world a better place, and her business smarts.

No need for new waterwheels

Not wanting to re-invent the wheel, says Oren: “We found in this arena a few existing wheels. The needs were there. We just created a new vehicle.”

Miya’s solution is based on proven technologies that favor selective pipe replacement methodology over massive infrastructure overhauls. The company now holds the largest accumulated experience and knowledge in creating comprehensive, practical solutions for municipal distribution systems worldwide in water loss management, according to the company.

“I believe that through business and philanthropy, it is possible to make positive changes on a global level,” Arison explained. “I have a personal responsibility and obligation to do everything in my power to lead towards a better future for us and for that of the generations to come.”

Intended to help all in need, even those without proper diplomatic relations to Israel – Miya expects to also help Muslims in Muslim Middle East nations, through its global presence and its registered business in Luxembourg.

In Israel for example, it is reported that Israel’s water authority has been supplying Palestinians enough drinking water, as per the latest peace accord. The problem is that the water they receive is not being distributed or recycled properly.

Solutions provided by Miya may be able to help this problem, and many more, from slipping through the cracks – or more appropriately – from going down the drain.

::Miya website

This article is reprinted courtesy of ISRAEL21c. Sign up for the magazine’s weekly newsletter, here.

More water stories on Green Prophet:
Lifesource For Water And Justice in Israel and Palestine
Water Problems In The West Bank
Will Israel’s Drinking Water Suddenly Stop?

Karin Kloosterman
Karin Kloostermanhttp://www.greenprophet.com
Karin Kloosterman is an award-winning journalist, innovation strategist, and founder of Green Prophet, one of the Middle East’s pioneering sustainability platforms. She has ranked in the Top 10 of Verizon innovation competitions, participated in NASA-linked challenges, and spoken worldwide on climate, food security, and future resilience. With an IoT technology patent, features in Canada’s National Post, and leadership inside teams building next-generation agricultural and planetary systems — including Mars-farming concepts — Karin operates at the intersection of storytelling, science, and systems change. She doesn’t report on the future – she helps design it. Reach out directly to [email protected]
9 COMMENTS
  1. dear madam,shari arison. im longing to meet you since a year.please kindly meet me once ill be thank full matter most urgent.im from india and i need to mail you personal regarding this.if can see this mail please reply me .most urgent of my life time matter.thank you.
    mann jain.

  2. Dear Shari Arison and Executive Office,
    I have a letter prepared for Shari Arison on a new energy technology, developed over a 20 year period, which energy (better than natural gas) may be derived from city, industrial and agricultural wastes. Irrigation water is a by-product. Please provide the name, phone number and e-mail address of the most senior executive, in Israel, who represents her on clean energy innovation and water matters with a view to a meeting in Tel Aviv between her and Professor Pinchas Mandell, the CEO of Magnegas Israel.
    This is only one of the areas of mutual interest between Mandell and Arison.
    Yours sincerely,
    Paul Gibson
    Phone: 09-8665339
    Hofit, Israel

  3. CAN YOU PLEASE E-MAIL ME THE OFFICE E-MAIL ADDRESS OF THE OWNER SHARI ARISON RE. HER WATER INTERESTS.
    I WANT TO COMMUNICATE TO HER MY “FLYING-WATER” TECHNOLOGY WHICH SHE MIGHT FIND OF BUSINESS INTEREST WITH HER GREEN BUSINESES FOCUS(INTERVIEWED ON CNBC ON DECEMBER 18, 2008)
    SHALOM,
    DR. EDWARD SIEGEL
    “FLYING-WATER”
    LA JOLLA, CALIFORNIA

Comments are closed.

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