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First Transit Implements GreenRoad Technology

Hod Fleishman, GreenRoad Founder

GreenRoad’s founder and Chief of Safety Hod Fleishman is leaving the company. Is Google his next destination?

Fresh off making the “Global Cleantech 100″ Guardian List, Israel’s GreenRoad announced this week that First Transit, the operator of San Diego’s North County Transit District (NCTD), has implemented GreenRoad’s GreenRoad 360™ solution in its fleet of buses.

GreenRoad 360™, a software solution, combines real-time automated driver coaching with Web-based applications that continuously rate driving skills and behavior with the goal of creating more fuel-efficient and safer drivers.

Beirut’s Souk el Tayeb Farmer’s Market Celebrates Healthy Local Food Traditions

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Beirut's Souk el Tayeb Farmer's MarketWhat good is a farmer’s market if it only appeals to a small group of people?  Beirut’s Souk el Tayeb reaches out to the community.

Whereas some farmer’s markets can set an elitist tone – appealing mostly to a yuppy or wealthy clientele instead of delighting in bringing good food and good values to the masses – this does not seem to be the case for Beirut’s first farmer’s market, Souk el Tayeb.  Started in 2004 by Lebanese celebrity chef Kamal Mouzawak, the market encourages organic farming practices but does not limit its offerings to strictly organic food.  As part of its approach to reach out to a greater number of people regarding healthy and eco-friendly eating practices, the market also focuses on small-scale local farmers and local community development initiatives.

An Unwelcome Colony? Ring-necked Parakeets Threaten Biodiversity in Jerusalem

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parakeetA “beautiful nuisance” infiltrates Jerusalem’s German colony.

On a recent walk through the German Colony, I was treated to a stunning sight. Filling a tree with their flapping green wings was a flock of eight parakeets, calling raucously to each other and pecking at fat red berries with gusto.

Residents of the German Colony (in Jerusalem) are apparently inured to this experience, as sightings of the gorgeous birds – officially named ring-necked parakeets – have become increasingly common in recent years. People like to theorize about the birds’ origins, speculating that they are all the progeny of an intrepid pair of escaped pets, years ago. Or that they were imported to Israel to be sold and were accidentally released into the wild. The outcome is, of course, the same: A species of bird that was once alien to the region is now right at home in the holy city, squawking and snacking on local plants like it owns the place.

94% of Americans Want Solar Energy. What About Israel?

Israeli innovated BrightSource gets US Presidential nod to electrify the California desert.

More than 94% of all Americans, or more than 9 out of 10 want solar energy over conventional power sources, according to a recent survey conducted by the 2010 Schott Solar Barometer Survey. This represents a 2% increase over the 2009 survey in which 92% of those American’s surveyed expressed their wish for more emphasis on solar energy. The survey also noted that 49% of those questioned said that they would be willing to pay more for solar energy, and 51% said they would be interested in obtaining jobs in the solar energy industry.

Beirut’s “A New Earth” Provides Lebanese Urbanites a Place to Shop for Eco-Products

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Eco-friendly products AND vegan shwarma can be found at Beirut’s A New Earth.

Sometimes, despite all our good intentions towards living a greener, healthier lifestyle, it’s just not convenient.  Sadly, most mainstream supermarkets don’t carry a variety of organic produce (if they carry it at all), and natural products may be few and far between.  The search for them alone can cause you to give up.  But when a store conveniently gathers all the eco-friendly foods and products for you in one location?  Well, that’s good news.

Abu Dhabi Builds Giant Lightbulb For “Turn It Off” Campaign

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turn-it-off-campaign
Giant lightbulb installation in Abu Dhabi International Airport forms part of a campaign to reduce energy and water waste.

How do we best effect change is a question that environmentalists, marketers, and social activists are constantly addressing. In the UAE, one man hopes to stop reckless driving through a campaign that combines emotion and logic, the “Green Sheikh” believes that it is necessary to reach Middle Eastern men, whose responsibility it is to lead by example, while Lebanese bloggers are creating change by circumventing mainstream media.

In Abu Dhabi, the government has chosen the airport as the perfect location to reach the greatest number of people. And their props demonstrate just how desperate they are to change the attitude of this carbon and water guzzling Emirate.

The Mythical Mermaid, the Dugong, Under Severe Threat

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Little is known about them in the west, but the world’s only vegetarian mammal in marine waters is under serious threat in the Middle East.

Dugongs, or sea cows, believed to be the source of mermaid legends, are threatened with extinction within 40 years, and an arsenal of measures, from replacing fishing nets that trap them to setting up marine reserves, are vital for their survival, a United Nations-backed forum has warned. “Man-made threats pose the greatest risk to the gentle sea cow,” the UN Environment Programme (UNEP) said, summing up a meeting this week in Abu Dhabi, United Arab Emirates. The dugong is the world’s only herbivorous mammal living in marine waters.

Egypt To Grab Sudanese Land To Meet Its Wheat Needs

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suez canal farm egyptLacking sufficient water to grow enough wheat for its burgeoning population, Egypt (above pic of Suez Canal farm) looks to other Nile Basin countries for land and water.

During the heat of this year’s scorching summer, Russia’s wheat supply took a serious hit and the country scaled back its exports. One of their main wheat importers, Egypt lacks the water to provide what is a staple for its 80 million strong population. As the population inflates and water becomes even more scarce, Egypt hopes to make its wheat supply more self-sufficient.

After recently signing an agreement with Sudan to allow private Egyptian companies to grow various cereals there, the Egyptian authorities began eyeballing other Nile basin countries as potential sources of land and water for their agricultural pursuits. Meanwhile, fifty percent of the population living within the Nile basin live below the poverty line of $1 per day. Private Egyptian companies will grow food in the Al-Gezira Region south of Khartoum, while the Egyptian government’s role is limited to technical support, according to IRIN news.

The deal signed between Egypt and Sudan in September is part of what IRIN (the United Nations news source) calls “the land-grab phenomenon” that began to take shape in 2008 (and Green Prophet’s editor Karin wrote about it here – Africa Up For Sale?). This refers to various foreign countries that are cultivating crops in African countries to support their own populations.

Dead Poisoned Fish Found in Red Sea

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Green Prophet has closely followed the undersea disasters unfolding in the region such as the Red Sea oil spill, the impact of noise pollution as well as the absence of life forms in Lebanon’s seas.

Now, lab tests have confirmed that dead fish discovered in Jordan’s Gulf of Aqaba this September were in fact poisoned by chemical substances. In early September, teams from the Royal Marine Conservation Society of Jordan (JREDS) discovered several dead fish floating in the Gulf of Aqaba. Samples were collected to identify cause of death and these indicated that chemical substances dumped in the gulf had proved fatal to the fish.

Earthmisting Irrigation May be Plausible Solution to Middle East Agriculture

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earthmisterIf it works as claimed, the Earthmister will go a long way toward greening the deserts.

In the water scarce Middle East, a new type of crop irrigation device may prove to be a boon to growing crops. Called the “Earthmister” this system is said to use up to 80% less water than conventional irrigation methods while increasing the yields of plantings by as much as 150%.  Based on patented technology, this subsurface system delivers the water directly to the root zone of the plant; completely eliminating evaporation, runoff, and the associated plant diseases associated with surface irrigation. Additionally the system provides essential aeration to the roots at each cycle.

8 Israeli Companies Make “Global Cleantech 100” Guardian List

tigo energy
It’s no secret that Israeli cleantech companies and their products are hot commodities. Now in: the Cleantech Group just announced their global list, the Global Cleantech 100 for the second year running, and it’s no surprise that Israeli companies earned 8 of the 100 spots (I correct myself for the 7 I had originally posted). Six are based in Israel; two of them, though founded by Israelis are based in the United States. I have interviewed and written feature stories on all of them, except CellEra. The list is: drumroll please…

Interview: Buying Local in Dubai With Baker & Spice’s Yael Mejia

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Yael Mejia baker spice In an interview with Green Prophet, Yael Mejia describes the benefits of buying fresh food locally.

It was largely because of Yael Mejia’s efforts to provide the good people of Dubai a fresh, no-frill food experience that the region’s first Farmers Market took place.

Their Brand Consultant, Yael has been wooing local farms in the United Arab Emirates since the Dubai branch of Baker & Spice opened last January. B&S can then source as many of their ingredients locally as possible, and encourage others to do the same. Not only does fresh food taste better, according to Ms. Mejia, but food that doesn’t travel from the other side of the planet does not carry such a massive carbon load.

The Green Sheikh says Middle Eastern Men Must Lead The Green Way

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green-sheikhAccording to Sheikh Abudulaziz, technology can help stave off environmental crisis, but the real power lies in the people and their willingness to adjust their lifestyles.

In the Middle East, “The Green Sheikh” has become somewhat of a celebrity role model for Emirati youth. Though he could easily have followed the money-lined petroleum path, Sheikh Abdulaziz al Nuaimi chose environmental sciences instead; he has since devoted his life to developing sounder environmental practices.

In addition to his position as environmental adviser to the Ajman Government, he is the chairman of Green Base Environmental Services and the founder of the Majlis for Holistic Knowledge and Holistic Health, Maurice explained earlier. Lately he has focused much of his energy on influencing young men, who he believes have the capacity and responsibility to be an example in the UAE.

Israel Cleantech Intelligence: Sustainable Nuclear Energy and 8 More Headlines

sustainable nuclear energy

A possible solution to Israel’s water crisis, Israel’s slow adoption of renewable energy, self-sustaining nuclear energy and more headlines related to Israeli cleantech and the environment.

Oregon’s governor will be heading a delegation to Israel later this month to check out Israeli cleantech opportunities. Israel and Canada are set to collaborate on birding and the environment and a coral reef has been found deep under sea off the coast of Tel Aviv. For these stories and more, see this week’s headlines below.

Leaders In The Middle East Need To Take A Big Jump To Address Water Problems

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There will be no peace without water. Leaders need to address the Middle Eastern water scarcity with the same urgency as oil.

People often associate the Middle East with oil. But in the region’s cities, villages and farms, access to a different resource is becoming rather problematic: water. Addressing this issue can not only ensure a sustainable future, but will also help create conditions for lasting peace.

There is a shortage of water in the region. At the same time, industrial and municipal waste flowing through the Hebron-Besor river basin, which flows from the West Bank through the Negev region in southern Israel and to the Mediterranean, has damaged surroundings and posed serious health hazards to residents in the area, exacerbating current political tensions. Until recently, for example, an ongoing sewage spill from an Israeli West Bank settlement resulted in the contamination of the environment and agricultural fields of an adjacent Palestinian village.