Fashion

Remember PETA? The group of animal activists that threw paint on fancy women wearing fur to shame them out of fox stoles and mink? The...

A new collaboration between luxury brand Coach and textile reuse pioneer Bank & Vogue attempts to stitch those two worlds together: high fashion and the global textile waste stream.

From Red Sea seaweed to runway-ready fabric, Saudi Arabia is quietly reshaping fashion’s material future. KAUST scientists, designers, and textile innovators are proving that sustainability can begin in local ecosystems. As seaweed becomes wearable, fashion is learning to grow not from fields — but from tides.

Somewhere between TikTok hauls and next-day delivery, we forgot how to fix things. We forgot how to cook without an app and a pre-made box, grow food without a kit, and sew a button back onto a shirt without throwing the whole garment away. Clothing, once stitched with intention (my mother made her ow dresses!), has become disposable. And with it, a quiet loss of skill, patience, and care.

Vivobarefoot, the shoe company taking on Nike and Adidas by turning technology inward — into the people who wear their shoes rather than external gels, soles, and supports — has made failure part of its annual reporting. You can find it laid out plainly in the Unfinished Business Report 2025, an integrated annual report that reads more like a working notebook.

All of us may have more chances to dance in sustainable style as Stella McCartney, the sustainable fashion icon and daughter of Paul McCartney, is working again with the fast fashion label H&M. Fast fashion, Zara, Shein, Mango and COS, show us that they aren't going anywhere.

The scent of a hidden backroom where someone rolls a cigarette with ritual precision. Tobacco leaf, tea smoke, and the holy pause between inhale and exhale. Maybe it was your dad's wine cigar in the 70s. Be transported in this scent of a time machine that can take you back and transport you into the future.

From rich tortoiseshells to smoky, translucent hues, the palette channels changing light, bark, loam, and sky—frames that feel at home on a forest walk or a weekday commute.

An architectural engineer by training, Al-Rashdan began experimenting with plant-based textiles in 2015. She learned to transform food waste—like beetroot skins, olive pulp, and onion peels—into biodegradable materials. Some are fed into a 3D printer to make handbags, coins, and jewelry; others are spun into fabrics for high-fashion dresses.

Pilsok creates sustainable, eco-friendly bags from upcycled airbags, turning automotive waste into stylish, functional accessories. Their innovative approach to recycled materials supports the circular economy, reduces landfill waste, and promotes ethical fashion for a greener future.

At Green Prophet, we’ve long tracked the rise of engineered living materials (ELMs), algae-based dyes, and circular fashion startups. Balena’s material joins this new wave of bio-innovation, where fashion is no longer just wearable—it’s regenerative.

Add a sunhat—preferably made from raffia, wheat straw, or seagrass—and a pair of upcycled shades, and you’re golden! Just like the sun intended.

When you meet someone, you are often judged and evaluated before you even strike a conversation, based on how you look and how you...

Embracing slow fashion also leads to multiple benefits beyond the consumer staying stylish while also saving storage space. These include less waste in landfills, reduced carbon emissions, and cleaner water.

What happens when high-tech materials meet heartfelt design? Colombian designer Neyla Coronel has an answer—and it comes in the form of a bra. Made using Balena.Filaflex, a flexible, bio-based and fully compostable filament co-developed by Balena and Recreus, Neyla’s creation is challenging everything we thought we knew about intimate apparel, sustainability, and the power of design to liberate the body.