Reinke Irrigation, a US irrigation company that manufactures pivoting irrigation systems for conventional farming, participates in a $30 million Series C financing round for CropX Technologies. The CropX system is a farm management tool that helps growers monitor when and how much water to apply before crops show signs of stress, as well as continuously monitor salinity and nitrogen leaching to maximize nitrogen use.
The CropX system, developed in Israel, also allows growers to turn animal waste into an asset for growing their pasture and crops, while minimizing runoff and drainage. The grower knows exactly what the crops need and when.
Israeli entrepreneurs invented, developed and advanced drip irrigation decades ago and turned this into a company called Netafim. The company turned it into a science and new companies on the block like CropX pick up the spaces that Netafim cannot fill.
The Reinke-CropX operations are controlled from the powerful yet simple CropX app, which is now accessible via Reinke’s ReinCloud app. The investment will be used to continue developing the innovative capabilities of the CropX agronomic farm management system.
Reinke is based in Nebraska, farmland central in the United States. Chris Roth, Reinke President stated, “Reinke is expanding the offerings to meet the increased demand of the customers. Using Reinke precision irrigation and the CropX agronomic farm management system, operations can be streamlined and monitored from anywhere.”
It is important to Reinke and CropX, to globally find ways for efficient water usage. Reinke dealers, like Israel’s leading irrigation company Netafim, are located around the world.
Today, about 70% of freshwater is used for food production. Reinke and CropX are committed to increasing agriculture production, while saving costs for the grower.
How CropX works:
The CropX platform synthesizes data from the earth and sky to offer advanced soil and crop intelligence and a suite of digital decision and planning tools, all on an easy-to-use app capable of tracking multiple farms and fields.
CropX is backed by the world’s leading agribusinesses and VCs, who recognize that CropX’s precision-agriculture technologies set new standards of best practices for environmental sustainability and greater farm productivity.
In the other direction, many large farms are losing ground and people are turning their backs on industrial operations opting for more manageable regenerative farm businesses.
