At its core, this study rewrites a long-standing assumption: that beer drinkers form a homogeneous crowd. Far from it—your audience may fall into flavor extremes. As craft brewers, you now have the tools to tailor your offerings, sharpen your sustainability goals, and deepen consumer engagement.
The Sumarians’ brewing methods developed over the ages into the beer we know today. Yet making alcohol from bread mashed into liquid has never left people’s minds. We have a funny note on that: jailbird booze.
? BEER: Spirulina, a blue-green algae superfood packed with protein, copper, and B vitamins, is growing in popularity among international brewers. RedDot Brewhouse, located next to the Singapore Botanical Gardens, offers a spirulina-infused lager.
Millenials want jobs with meaning. Maybe we couldn't look into the future, but we probably wouldn't want one without better social responsibility.
A 5,000 year old brew is resurrected using yeast pulled from ancient Egyptian pottery. Researchers say: “Now know what Philistine and Egyptian beers tasted like.” What kind of beer did Pharaoh drink? In ancient times, beer was an important ingredient in people’s daily diet. Great powers were attributed to beer in the ancient world, particularly for […]
In Cuba, guarapo is simply freshly-pressed sugar cane juice, and is drunk on the spot, without waiting for it to ferment. But in Colombia, Venezuela, Peru and Mexico, they homebrew guarapo from pineapples or oranges, and the fragrant fluid sits on the kitchen counter top to ferment until it’s bubbly. I learned to make guarapo […]
Hey Brooklyn and your micro-breweries – turns out you’ve got nothing on Tel Aviv! Evidence of an Egyptian brew-house dating to 5000 years ago is being dug up in Tel Aviv. Archeologists there have found pieces of ancient pottery vessels used to make beer. See above and below for how they did it back then. Apparently […]
Lebanese don’t usually need an excuse to party but they might need an incentive to recycle. Albeit one of the only countries at the COP18 climate change negotiations to commit to reducing their greenhouse gas emissions, Lebanon has a shoddy recycling record – mostly because it lacks the necessary infrastructure. Which is why the NGO […]
This is a honey wine or honey beer, a traditional recipe that comes from Ethiopia
Drinking beer is definitely more of a Western tradition than one of the East where wine is preferred, but beer has its place where tradition allows. Miriam has covered beer expos in Israel where there is a rise in boutique breweries like the Dancing Camel and a demand for organic beers. My mom always said […]