Rola Tassabehji

A global citizen, of Lebanese origin, Rola began her career in Unilever Arabia and from there moved into several roles in the marketing/communication function in Unilever, including: Brand Manager Skin Care, Unilever Arabia; Brand Development Manager, Dove, Unilever Africa, Middle East, and Turkey; and Communication Manager for Unilever North Africa and Middle East. After ten years with Unilever, she relocated to Abu Dhabi with her family and joined the team that launched INSEAD Middle East. She is currently working as Marketing Director of a new start-up, Grenea (www.grenea.com), focusing on building sustainable real estate development projects in emerging markets. After working with multi-nationals on skin care and business education, she has found a new interest in the convergence of environmental and social justice and is passionate about the possibilities that a restorative resource-based economy can bring to the people of the Middle East. Email [email protected]

Greenpeace Lebanon Rocks the Boat With Undercover Water Expose

Want to see the garbage flowing from Lebanon's waterways? Greenpeace Lebanon goes undercover to reveal shocking videos of 14...

Palestinian Women Breaking Gender Stereotypes in Environmental Activism

While the political debate on the future of a Palestinian state fails to make any progress towards peace, local...

Greenpeace Lebanon’s “Generation C”: Young, Connected, and Making a Difference

From a small office on Bliss Street in Beirut, overlooking the Mediterranean sea, a small team of young Lebanese...

Interview: Pitfalls of Environmental Journalism in the Middle East with Najib Saab

Rola chats with Najib Saab about the pitfalls of environmental journalism and advocacy in the Middle East For those...

Yemen Running Dry As Water Shortage Reaches Extreme Levels in Africa and the Middle East

For years now, Green Prophet has been reporting on the growing water shortage situation in Africa and the Middle...

The Accelerating Decline of World Oceans: Why It Matters for the Middle East

War and conflict overshadows the environment in the Middle East, and oceans overlooked, now on brink of catastrophe. At a...
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The Middle East Nuclear Power Boom Without Toxic Waste Strategy

Last week, the government of Saudi Arabia announced that it would go ahead with its nuclear energy ambitions and...

Food Geo-politics Hits Middle East Streets

The international aid and development organization Oxfam recently revealed some alarming facts and future predictions on world hunger, warning...

Virgin’s Galactic Space Travel – a Greener Trip from LA to Abu Dhabi

Rola learns how space traveling from LA to Abu Dhabi could one day produce less greenhouse gas than commercial...

Tourists Not Terrorists: The Middle East Can Capitalize on World Eco-Travel Trends

The three winners from the Middle East/MENA region are Tunisia, Bahrain and Qatar in new survey on tourism trends....

Why Finnish Tap Water Is Shipped to Saudi Arabia

Rola asks why the Middle East is consuming so much bottled water. Time to fix the tap? In his...

Legislation Banning Public Smoking Lingers On In Lebanon

Smoking has become the norm in downtown Beirut. Last month, a group of women activists posing as pregnant women with...