
In recent years, there’s been an undeniable surge in the global popularity of health and wellness products, reflecting a significant shift in consumer preferences toward a more holistic and proactive approach to well-being. The global health and wellness market is projected to reach $12.9 trillion by 2031. This trend isn’t just a fad; it’s a transformative movement that’s captured the attention of individuals worldwide.
The rise in popularity of health and wellness products is deeply rooted in a collective shift toward prioritizing holistic well-being. People increasingly recognize the interconnectedness of physical, mental, and emotional health. This awareness has led to a growing demand for products that address various facets of well-being, ranging from nutrition and fitness to mental health and stress management. QNET, the premier wellness and lifestyle company that uses a direct selling approach, offers products to meet those needs.
“We believe that by taking care of our planet and prioritizing holistic well-being, we contribute not only to our own success, but also to a brighter and healthier future for all,” CEO Malou Caluza stated at the 2023 International Business Awards.
Founded in 1998, QNET has become a household name for those seeking a healthier and more holistic way of life. With a presence in over 100 countries, the company aims to empower individuals to take charge of their lives through products and business opportunities. “QNET offers fantastic products to help you lead a healthier, more holistic lifestyle, allowing you to take care of your family and your personal aspirations,” Caluza said.
The global health crisis brought on by the COVID-19 pandemic has further accelerated the interest in health and wellness products. The focus on immune support, mental health, and overall well-being has become a priority for many individuals navigating the challenges of the pandemic and its aftermath.
A Focus on Prevention and Proactivity

A survey conducted by McKinsey & Company revealed that 79% of consumers have changed their daily routines to enhance their health since the pandemic began. Traditional health care models are often centered around treating illnesses reactively. However, the current paradigm shift emphasizes preventive measures and proactive health management. Consumers are seeking products that not only address existing health concerns, but also contribute to preventing future issues.
Developed exclusively for QNET by international experts, the company’s product portfolio spans over 30 brands, each contributing to a healthier and more holistic lifestyle. From dietary supplements to the Amezcua Bio Disk — which is made of technically engineered natural minerals that have been structurally bonded in glass at a molecular level, creating a positive energy field and has been certified through various testing and evaluation processes — QNET’s independent representatives and customers have many tools to manage their health actively.
The emphasis on holistic living extends to the quality and effectiveness of these products, aligning with QNET’s vision of empowering individuals to lead a healthier lifestyle.
Despite 25 years of success offering unique lifestyle and wellness products and services, the company’s reputation gets questioned by individuals who misidentify it as a scam or pyramid scheme.
Is QNET Banned in India?
There’s no evidence to suggest that QNET is banned in India. QNET operates legally in several countries around the world, including India. The company has faced legal challenges and regulatory scrutiny in some regions, leading to clarifications about its business model and practices.
The High Court of Karnataka recognized the business legitimacy of its sub-franchisee Vihaan Direct Selling India (Pvt. Ltd) in January 2022. The court came to this decision after hearing submissions from Vihaan on the illegal invocation of the provisions of the Karnataka Protection of Interest of Depositors in Financial Establishments (KPIDFE) Acts of 2004 against Vihaan by the Government of Karnataka.
Like many other countries, India welcomes direct selling businesses that adhere to legal and ethical standards. QNET complies with local regulations and operates within the framework of the law in countries where it has a presence. It’s essential to distinguish between legal challenges, regulatory inquiries, and outright bans.
QNET’s operations are subject to the laws and regulations of each country it operates in. The company engages with regulatory bodies, provides necessary documentation, and ensures compliance with local legislation. In regions where there have been legal inquiries, QNET has addressed concerns and clarified its business model.
“When you join the QNET business, you join a global community of like-minded people who are available to guide you and support you in your entrepreneurship journey,” explained Caluza. “You can join our free webinars and online trainings. You will have the opportunity to attend fantastic leadership programs and regional and global conventions. You’ll have all the support you need to help you succeed.”
The company continues to position itself as a legitimate player in the lifestyle and wellness product industry. The global success of QNET, the diversity of its product portfolio, and its commitment to social impact contribute to its standing as a notable direct selling company.
Its diverse product offerings, coupled with increased information accessibility and the influence of recent global events, have fueled this transformative trend, shaping the way individuals approach and prioritize their health in the modern era.
Caluza pointed out that the company “also supports India’s only differently abled motorsports driver, Chetan Korada.” Korada is the first-ever driver in the world to win a race using synthetic feet. He’s also the first in Asia, and second in the world after former Formula One driver Alex Zanardi, to compete in motorsport using a prosthetic leg.
Caluza continued, “There is so much more to QNET than just the great products [and] the very attractive compensation plan. We are, first and foremost, about our people. Our founders have inculcated in us a culture of service. This guides us in everything we do. We are here to help [entrepreneurs] achieve [their] dreams.”

