Sodastream Adds Kool-Aid to Its Mixed Message Menu

Make sugary sweet fizzy Kool-Aid drinks at home with Israel’s Sodastream? Company sends mixed environmental message with new deal.  The home carbonating company Sodastream has entered into a deal with Kool-Aid to provide Kool-Aid flavors to Sodastream’s carbonated water. Sodastream from Israel  is currently in a small war with Coke, and this latest move with […]


Coke and SodaStream Trash Each Other in Trademark War

After SodaStream erected a cage full of Coke’s trademark trash in South Africa’s OR Tambo International Airport, the 20th such installation built around the world as part of the Israeli company’s marketing campaign, the powerful soda giant pulled out the big guns and hired litigation lawyers Adams & Adams to demand its removal. Coke’s lawyers […]