Sodastream to build Gaza factory for “peace”

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Sodastream, the Israeli company manufacturing devices producing soda gas beverages in reusable bottles (which sold to Pepsi Co for 3 billion last December), has been on a continuing upswing since  featuring actress Scarlett Johansson to be its anti-BDS advertising queen in 2014. Since then, the company has been a rising star in Israel’s manufacturing community, as well […]

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How Israel’s agtech is feeding the world

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All over the world, farmers are grappling with increasingly harsher weather conditions, pests, pollutants, and soil depletion in the face of ever-growing product demand. Food shortages will likely become worse as phenomena such as desertification and natural disasters intensify. This topic was at the core of a recent scientific conference at the School of Sustainability […]

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Researching the deep of the sea with “Deep Heart” station

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A first-of-its-kind deep-sea research station placed 50km (31mi) from the Israeli shore called DeepLev which combines “deep” with the Israeli meaning for heart which is “lev”. Reaching a 1.5km depth (~1mi) it is set to shed new light on the eastern Mediterranean marine environment and the implications changes in this ecosystem hold for humans. The […]

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Save the turtles – from people!

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There is a vast number of captive turtles kept as pets in homes, and it is up to their owners to give these wild animals their freedom back. At the Gazelle Valley Park in Jerusalem, an unusual animal welfare initiative aims to protect the local turtle population. Turtles aren’t domestic animals and should live in […]

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4 Sustainable Ways to Promote Your Business

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Companies are always on the lookout for new ways to promote products and services. While a majority of marketing is happening online these days, traditional methods of marketing, including promo materials and branded gifts, are still an important part of any successful modern marketing plan. The downside of creating promo materials and branded gifts is […]

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Farmer’s everywhere: download the UN guide on fighting soil erosion

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Wind, rain and industrial farming techniques accelerates soil erosion and can be mitigated before the world faces calamitous losses in terms of agricultural yields and critical ecosystem functions. “The negative impacts of soil erosion are ever more evident and the need to work jointly ever more urgent,” FAO Deputy Director-General, Climate and Natural Resources, Maria […]

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