Tolga Soytekin may not look like an Eco Maid, but his new Dubai-based business is pretty darn green.
When a close friend became pregnant several years ago, and he introduced pets into his Dubai home, Tolga Soytekin began to search for environmentally-friendly cleaning products. A few years down the road and post-economic crash, that search evolved into the UAE’s first eco-friendly cleaning service. Called Eco Maid, the company uses none of the harmful corrosives that almost poisoned one Green Prophet reader’s baby. And, proving that it pays to “go green,” they can offer their service for the same price as their toxic competitors.
Why going green is good for you and for the earth:
Greener Choice lists a variety of chemicals that have known negative environmental or health impacts.
Among them, hydrochloric acid commonly found in toilet bowl cleaners can severely burn skin and irritate eyes and the respiratory tract. Many household cleaners such as APEs, formaldehyde, and naptha are petroleum-based and prolonged exposure to them can cause nausea, headaches, and even central nervous system disruptions.
Phosphates, meanwhile, leach into our water stream and often promote excess algae growth, which in turn kills off fish and other aquatic life. Although some people believe that these nasty chemicals are more effective cleaners, Tolga has discovered that citrus oil has all of the same cleaning abilities as traditional products, but none of the side effects.
They are also “pleasantly scented.”
Orange you glad we told you?
Eco Maid uses products that contain natural orange extracts coupled with biodegradable surfactants, detergents, dirt suspending agents, water softeners and builders, to “produce a formidable cleaner for everyday applications.”
That these products are imported from New Zealand to Dubai increases the company’s carbon footprint, but Tolga has entered into an agreement with the supplier whereby Eco Maid will take up local manufacture and distribution when it becomes financially viable to do so.
Green is money!
While freelance maids on their own visas charge less than $10 an hour for their services (using nasty products), most companies charge the same as Eco Maid – roughly $10 an hour. Their employees also undergo a thorough training program through a local hotel and keep any tips they receive during a shift.
“It is our philosophy is that it shouldn’t cost you any more to ‘go green,’ Tolga says.
“We understand that many companies that jump on the eco bandwagon exploit consumers through manipulating their conscience but we disagree with that ethic.”
Find an Eco-Maid in your area:
For now, Eco Maids will only service Dubai, but the company has grand plans to spread throughout the Gulf and the Levant. Tolga is convinced that in time the company will be recognized as the leading cleaning service provider.
Asked about vinegar as a viable alternative, he adds, “as much as I love the smell of vinegar on my chips, I’m not a huge fan of the house smelling of it for days at a time.
More on green cleaning products:
A Green Guide to Home Cleaning Products
EcoMum’s Baby Almost Poisoned From Cleaning Products
Author: Tafline Laylin
As a tour leader who led “eco-friendly” camping trips throughout North America, Tafline soon realized that she was instead leaving behind a trail of gas fumes, plastic bottles and Pringles. In fact, wherever she traveled – whether it was Viet Nam or South Africa or England – it became clear how inefficiently the mandate to re-think our consumer culture is reaching the general public. Born in Iran, raised in South Africa and the United States, she currently splits her time between Africa and the Middle East. Tafline can be reached at tafline (at) greenprophet (dot) com.
An idea to take to ecocourt for ecojustice?
There is already an ECOMAIDS franchise system based in the US that owns the registered trademark and is regarded as the industry standard for green cleaning. This Dubai venture is not in any way affiliated with the real ECOMAIDS and is potentially infringing on its trademark.
Technically they are called EcoMaid ME… so probably not. But thanks.
Alternatively you can buy eco cleaning products and tell your “maid” to use them when cleaning the house. The truth is though most uninitiated house cleaners aren’t happy at all when you give them a bottle of vinegar as cleaning material. They seem to love the corrosive stuff.
Better still, clean your own house right?
If you have time.